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Importance of Logo and Branding for a start-up

Importance of Logo and Branding for a start-up

7th June 2021 Tags:

Logos are an amalgamation of text and images which is an identification of a brand. A logo is also a branding idea. It is a symbolic statement of a brand. It establishes resonance with a brand. Importance of a logo and branding for a start-up are very crucial areas of ponderance because a start-up needs to built from scratch. A founder of a start-up needs to pitch a great logo and branding strategy to impress its viewers.

Reasons why Logos are important for a start-up

  • Logos are attention grabbers- For a start-up to build its foundation, it is incredibly important to get the attention of people. A creative and distinctly designed logo can intrigue the viewers and audiences into taking the brand seriously. They would want to know what the start-up is all about. It might mean a small thing to others, but importance of a logo for a start-up is undeniable.
  • It Makes a Strong First Impression- As the adage goes, ‘First Impression is the Last Impression’, logos create a strong and long-lasting impression on the minds of the audiences. They can either impress or fail to impress the viewers. So just like a good movie trailer builds excitement about that movie, the same way a creative and artistic logo creates enthusiasm an heightens the interest levels of the audiences.
  • It's the Foundation of Your Brand Identity- A Brand and its logo are an inseparable entity. It becomes synonymous with the brand identity. Logo instills a brand image in audience’s mind. Just as we look at the logo, we remember the brand, what it does, what it sells, how it is, all these ideas come in our mind. That is why start-ups should take an extra effort to design its logo in the best possible way.
  • It Separates You from Competition- A logo gives its start-up brand a unique and special identity. It makes them different from their competition. The distinctiveness of a logo creates brand value, prestige and voice. It speaks to the viewers in a non-verbal way.
  • It Fosters Brand Loyalty- Logos increase brand familiarity and fosters trustworthiness, loyalty and fan following of the brand. Perception Building is very important and a logo does the job efficiently. It builds a positive perception and perspectives about the brand which ultimately leads to the desired actions being performed by the audiences and desired actions produce desired outcomes.
  • Your Audience Expects it- A start-up goes easily unnoticed without a logo. It becomes meaningless. The attention of the audience is very small. They may not read what you have to communicate but they will see what you show graphically. Visuals are far more attractive than written material. Logos are visual assets of a start-up, the more creatively it is designed, the more attention and attraction it will engage.

We Love Digital Marketing

We are a successful Digital Marketing Company in Canada. We believe that actions speak louder than words. Therefore, we believe in delivering outstanding performance that will scale your business higher and higher. We posit new and fresh perspective to your Marketing Campaign. Our creative team and professionals can help you build a superlative and high performing Marketing Campaign that can build strong connection with your audience.We have the determination to achieve the goals and targets and helping you achieve your goal keeps us going. We and respect your business as we respect ours and continue on our efforts to achieve your goals. We are a set of creative, determined performers whose heart is in Digital Marketing. We understand the importance of logo and branding for a start-up and help in building these to improve the business of the company.

We Love Digital Marketing is named because we are in love with Digital Marketing immensely and we wanted to proclaim it in front of the world which is why we decided to name our company We Love Digital Marketing.

Our Love and Passion for Digital Marketing keeps us going and striving to achieve better results day after day for our clients. Our team comprises a passionate and focused bunch of creative people who find digital marketing fun and challenging at the same time. We are a bunch of dynamic professionals. Our perseverance, dedication, sheer hard-work and patience has helped us become The best digital marketing agency in Toronto. We believe in providing The best digital marketing services at reasonable and affordable price range.

Placing you at 1st Rank on Google, the all sold out seats of your event, huge sales and traffic on your e-commerce platform or a rapid surge in your inbound enquires at your reception desk; they all give us our daily dose of adrenaline rush and work satisfaction.

The importance of logo and branding is crucial for a start-up and we exist with a single goal in our mind to help our clients achieve the most from their digital presence. To avail our services, visit www.welovedigitalmarketing.ca.

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